Day One Prospecting Engine
Reach borrowers on day one of their journey — not day thirty.
How it works
The Day One Prospecting Engine combines live market and borrower signals, public data, and SMP's proprietary intent models to surface borrowers as they begin shopping — so you are the first call, not the third quote.
- Instant Borrower Engagement — AI reaches out within minutes of a new trigger, helping you connect before competing lenders.
- Multi-Channel Prospecting — Automated calls, texts, emails, and drip campaigns work together to maximize response rates.
- Appointment Setting & Warm Transfers — Interested borrowers can be booked directly onto your calendar or transferred live to your phone.
- AI-Powered Follow-Up Intelligence — Receive call recordings, conversation summaries, and recommended next steps after every interaction.
- More Opportunities Captured — Refinance alerts, trigger leads, credit improvements, and purchase opportunities receive immediate outreach so no lead goes untouched.
Be the first call, not the third quote
See how the Day One Prospecting Engine spots intent signals and engages borrowers the moment they enter the market — weeks before competing lenders.
**CLG is a division of SMP**
Production officers, in their own words.
"I'm having conversations with borrowers weeks before they even fill out an application anywhere else. It's a complete game changer."
"Our team's pipeline doubled in the first 60 days. We're not chasing leads — we're showing up first."
Built to compound your production.
- Identify borrowers at the earliest possible moment of intent
- AI-personalized outreach sequences that get replies
- Stop competing on rate — compete on relationship
- Compound pipeline beyond your warm network
Explore the rest of the engine.
Every system in the AI Commission Engine compounds the others. See what pairs with Day One Prospecting Engine.
Compress your underwriting from weeks to a single day.
Every inbound lead answered, qualified and booked — around the clock.
Hands-Free Engine for Realtor Outreach — prospecting agents and booking appointments on autopilot.
Start every morning with the day's most likely closings.
Win on Google and inside the AI answers borrowers trust.
Want To Win More Commission Checks?
Book a private demonstration and see how SMP Intelligence is helping loan officers create more conversations, more closings, and more commission checks.
30-minute personalized walkthrough.